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Mexico, Brazil and Rest of Latin America

Mexico, Brazil and Rest of Latin America


Tradeshows/Events Attended

Generac Mobile Products Showcased at ARA Rental Show

In late February, Regional Sales Manager Aaron Cardelino traveled to Orlando, Florida, to exhibit Generac Mobile Products' full range of mobile/commercial products, including new equipment designed for the construction, general tool and special event industries, at The American Rental Association (ARA) Rental Show. The exhibition provided Generac Mobile Products with a unique opportunity to highlight new innovations from its commercial and mobile product lines, including water trailers, pumps and a variety of mobile light towers.

As one of nearly 700 exhibitors that presented at this year’s event, Generac Mobile Products was able to connect with prospective clients, participate in educational seminars and showcase its newest products to thousands of professionals from the equipment rental industry.

Dealer News

New Dealer Benefits from Training Courses in Chile

On 9 March, twelve representatives from Emaresa, Generac’s new dealer in Chile, attended a major training course focused on Generac products in Santiago de Chile. With Sales Engineering Manager Jesus Campos leading the training sessions, Emaresa’s employees were able to acquire valuable knowledge that will help them provide Generac’s full line of products to Chilean customers. Thanks to this helpful training session, Emaresa’s team now has the product knowledge needed to take its business and sales efforts to the next level in 2017 and beyond.

Comtel Celebrates 15 Years of Business at Educational Event

Nearly 100 current and prospective mission critical customers in Costa Rica attended Comtel’s one-day Sinergia Event in San Jose, Costa Rica, on 2 of March.

As Generac Industrial Power’s partner in Costa Rica, Comtel held the event to celebrate 15 years of business and discuss a variety of topics with event participants, including an update on gen-set concepts, mission critical generator applications and standards to reach optimal levels of quality. Generac Sales Engineering Manager Jesus Campos also educated event attendees to increase awareness of Generac’s contributions to Costa Rica’s industrial sector.