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News from Africa, Asia, & Middle East

News from Africa, Asia, & Middle East


Tradeshow/Event Recaps

Generac Stands Out at Prominent Trade Show in Saudi Arabia

Established in 1997, Saudi Power is a trade exhibition for the power, solar and lighting sectors of the Saudi Arabian market. The event covers all sectors of the power industry including power generation, solar energy and modern lighting technologies.
Generac Mobile Products dealer, Atlas Power, promoted Generac’s product offerings at this year’s event with the support of Area Sales Manager, Erman Serin (picture on far left). Attending the event helped to maintain the company’s prominence in the field of power generation.


Generac and Pramac Attend Ukraine’s Aqua-Therm Trade Show

From 17 to 20 of May, representatives from Generac and recently acquired Pramac teamed up under the same tent to promote a variety of portable generators and industry leading tools at the Aqua-Therm trade show in Kiev, Ukraine.

Featuring hundreds of domestic and international businesses who attend the event to promote their latest products and technologies, the presence of Generac|Pramac at the event allowed the team to present a variety of products and innovative technologies to industry specialists including installers, dealers, engineers, architects, regional distributors and municipal buyers. As Generac continues to grow internationally, attending events such as Aqua-Therm help to amplify their global reach, which bodes well for future business developments abroad.

Pictured from left to right: Pablo Gomez – General Manager of Pramac Russia; Igor Nedospasov – General Manager of NIK; Igor Barakhtyanskiy – director of sales APAC & EMEA; Alexey Mikhailov - Head of Technical department at Pramac.


Factory Visits

Area Sales Manager Pays a Visit to Three Dealers in Kazakhstan

Generac Mobile Product’s Area Sales Manager, Yosef Bronfman paid a visit to Turkuaz Machinery and Mitra Central Asia, two of Generac|Light Tower’s dealers in Kazakhstan. Each visit was conducted to hold general business discussions for future growth in the region.
Yosef also visited engineering company, Silumin Vostok, to provide a commercial presentation of Generac Mobile Product’s diesel-driven pumps, heaters, dust fighters and specialty light towers. During the visit, Yosef also negotiated an agreement to have Generac and Silumin Vostok collaborate at this year’s Aqua-Therm tradeshow in Kazakhstan, which will be held this September.


Light Towers a Major Focus on Recent Trip to Indonesia

Generac Mobile Product’s Service Manager, Fabio Busato and Area Sales Manager, Alessandro Carenzio, traveled to Indonesia this past month to visit Generac’s new dealer, PT Trakindo Utama. The purpose of the visit was to provide commercial and technical training on Generac Mobile Product’s new VB9 4 X 300W LED light tower.

Before their return home, Fabio and Alessandro also stopped at Pertamina, the main oil and gas contractor in Indonesia, to discuss a recent order of ATEX light towers. Each stop was a success, as training opportunities and sales discussions continue to indicate future growth for Generac Mobile Products in Indonesia and beyond.





Interesting Dealer Stories

Generac Teams up with Beacon Power Systems in Bangladesh

Generac recently announced an agreement to team up with Beacon Power Systems, a successful Generac distributor located in Bangladesh, in hopes of further expanding the company’s growth abroad. As a renowned pharmaceuticals company, Beacon is a fast-growing organization with a long-term vision in the power generation industry.
With a considerable gap existing between the supply and demand of electricity in the region, Beacon recently opened a new office in Dhaka, Bangladesh, leaving Generac and Beacon with much to gain from this unique opportunity.

Pictured from left to right: Akram Hossain Chief Operating Officer of Beacon Power Systems; Cristian Cavazzuti – Managing director of Pramac Middle East; Igor Barakhtyanskiy – director of sales APAC & EMEA; Ebadul Karim – managing director of Beacon Power Systems.



More from this issue:

News from Latin America & Caribbean
News from North & South America
News from Italy & Europe