Electrical contractors selling and installing the #1 line of residential and commercial standby generators from Generac can now enjoy another benefit – the EC Power Rewards Program. Every qualifying liquid-cooled generator they order from their Generac Industrial Dealer, from 20 kW to 1 MW, will earn points they can redeem for a variety of premium merchandise.
“We know that our success is a direct result of the support and loyalty of our outstanding network of dealers and contractors,” says Rich Thompson, director of Commercial / Industrial Marketing. “This is our way of recognizing and rewarding the many electrical contractors who promote, sell and install our products. We have created this program to be as easy as possible to participate in, with an array of high quality prizes to choose from. We’re excited to offer the EC Power Rewards Program to all contractors who purchase generators through their Industrial Dealer and we’ve made it simple to sign up and start earning points. We anticipate that this will be a long term, multi-year program, so there will be plenty of opportunities for participants to earn significant rewards.”
The points to be earned are proportional to the size of each generator sold. Unlike more complex programs for electrical contractors, which require more purchases to earn better prizes, EC Power Rewards focuses solely on generators and provides significant points for higher output units – making it easy to earn large prizes quickly:
Generac Liquid Cooled Generators Points Per Generator
20 kW - 50 kW = 10,000
60 kW - 200 kW = 15,000
230 kW - 600 kW = 30,000
1 MW Gemini® Twin Pack Unit = 60,000
“We’ve structured the program to reward contractors for every unit sold, but even more for the larger products,” Thompson says. “In addition, we’re awarding 1,000 bonus points for every signup and have extended that offer through October 31st to help everyone get off to a strong start. We are doing all we can to reach electrical contractors to publicize this program and get them onboard, including ads in EC and EC & M magazines, direct mail and electronic messaging to encourage signups online at generacECpowerrewards.com.”
Participating is as easy as 1-2-3. When signing up at the web site, electrical contractors choose their local Generac Industrial Dealer to complete their enrollment – and then are able to see the thousands of great prizes that can be earned. For every qualifying product purchased, the generator’s serial number and kW rating is entered at the web site, where it’s easy to track the accumulated points. Points can be redeemed for prizes anytime thereafter.
“This program is gaining momentum and we’re getting very positive feedback from the EC community,” Thompson says. “Within the first 30 days, one participant earned 121,000 points and redeemed some of them for a Casio Solar Pathfinder Triple Sensor watch and a Magellan eXplorist 310 handheld GPS system, so that shows how quickly rewards can be earned.”
Click Here to enroll today!
Note: Generac PowerPro, Elite, Premier and Select dealers are eligible to participate only on products purchased through their local Generac Industrial Dealer.