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News from Africa, Asia & Middle East

News from Africa, Asia & Middle East


Tradeshows/Events Attended

Bauma China 2016 an Overwhelming Success for GMP
With nearly 200,000 visitors in attendance, Generac Mobile Products shined in Shanghai at this year’s Bauma China 2016 event from 22 - 25 Nov.

Sales Area Managers Alessandro Carenzio and Yosef Bronfman managed the Generac Mobile Products booth with Sales and Marketing Manager Matteo Girardi. The team presented four of the company’s most exciting products: the best-selling VT8 mobile light tower, the VT-Evo light tower, the diesel-driven GMS-22P power generator and the DF7500 dust control unit.

As it is recognized as the biggest tradeshow in Asia for mining and construction machinery, attending Bauma China 2016 gave Generac Mobile Products high visibility to a variety of prospective customers. Because the company continues to explore ways to increase a global presence in Asia and beyond, building on this successful experience will allow Generac Mobile Products to develop a rapport with industry professionals and subsequently impact current successes around the world.

Dealer News

GMP Completes Large Sale of Mobile Light Towers
Generac Mobile Product’s dealer Satema secured over 700 LINKTower mobile lighting towers for their Swedish and Norwegian branches over the course of three months. Equipped with manual lighting systems and capable of being connected to other LINKTower models, these units were acquired by Satema for approximately €2 million.

The sale bodes well for the Generac|Tower Light brand, as the company continues its quest for sustainable growth in Scandinavia and beyond.

Jarvie Plant Places Significant Light Tower Order in Scotland
Jarvie Plant, a prominent equipment rental company located in Scotland, recently ordered 50 VB9 and VT-Hybrid mobile light towers from Generac|Tower Light to enhance their current rental fleet. The purchase, which was made for €500,000 will help facilitate international awareness of Generac Mobile Product’s product offerings designed specifically for construction and road work sites as well as outdoor events.

Upcoming Events

GMP and Pramac to Attend Middle East Electricity 2017
This February, members of Generac Mobile Products and Pramac Industrial will attend Middle East Electricity 2017 in Dubai, United Arab Emirates, to highlight each company’s newest innovations. While Pramac Industrial will promote a wide range of diesel-driven power generators, Generac Mobile Products will be highlighting some of their best-selling mobile light towers: the VT8 and LINKTower models.

Recognized as the region’s leading exhibition for power generation, the event provides attendees with an annual update regarding electricity generation, transmission and distribution in the nuclear energy and lighting industries. With over 1400 exhibitors in attendance and nearly 20,000 visitors expected each year, attending this event allows both companies to expand their international footprint by interacting with a variety of individuals and industry professionals from over 100 different countries.





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