WAUKESHA, Wis. – December 9, 2024 — Generac Holdings Inc. (NYSE: GNRC), a leading global designer, manufacturer and provider of energy technology solutions and other power products, today announced the promotion of Amanda Teder to Chief Marketing Officer. Amanda previously served as Executive Vice President of Marketing.
“Amanda is playing an instrumental role in the future growth for Generac and supporting our strategy to Power a Smarter World,” said Aaron Jagdfeld, Generac’s President and CEO. “Since joining the organization two years ago, she has built a world-class marketing organization leading marketing, communications, digital, data and analytics, pricing, and supporting the next-generation customer
experience across our residential and industrial divisions. Her leadership will continue to be invaluable as we support the growth of our core Consumer Power and Commercial & Industrial businesses and grow in Energy Technology.”
"I’m proud of the great work of our marketing team and look forward to building on the momentum of the past two years by continuing to focus on growth opportunities, our consumer experience and our journey as a total energy solutions company,” said Teder.
Prior to joining Generac in 2022, Amanda served as vice president of B2B2C Marketing, North America for Michelin. Previously, Ms. Teder held multiple leadership roles at Procter & Gamble over almost 20 years including leading North America Oral-B and leading North America Retailer Marketing across the company’s brands and retailers. Ms. Teder holds a Bachelor of Science degree from Purdue University and an M.B.A. from the University of Chicago.
About Generac
Generac Holdings, Inc. (NYSE: GNRC) is a total energy solutions company that empowers people to use energy on their own terms. Founded in 1959, Generac is a leading global designer, manufacturer, and provider of a wide range of energy technology solutions. The Company provides power generation equipment, energy storage systems, energy management devices & solutions, and other power products serving the residential, light commercial, and industrial markets. Generac introduced the first affordable backup generator and later created the automatic home standby generator category. The Company continues to expand its energy technology offerings for homes and businesses in its mission to Power a Smarter World and lead the evolution to more resilient, efficient, and sustainable energy solutions.