About the Generac Builder Alliance

Energy Management Solutions – Powering the Home of the Future 
The new home construction process is the easiest and most affordable time to install Generac energy management solutions. 
When installed during the wiring of the house, it allows the homeowner to save substantially on installation costs. Add these savings together with financing options and the ability to roll costs into the mortgage, new home construction becomes the ideal opportunity install a battery back up and home standby generator.  

Align with the Market Leader
Generac has become the #1 selling home standby generator manufacturer, preferred 8 to 1 over the closest competition. When aligning with Generac, you are joining a network backed by extensive marketing support and representing a recognized name with a solid reputation and more than 60 years of innovative engineering experience. The Generac market leadership position delivers confidence that you are offering your customers the best in home energy management solutions.

A Complete Product Line Covers Every Aspect of the Home Ecosystem
Bring the value – and growth opportunities – of Generac to your homes with the broadest, most diverse product offering of energy management solutions. Generac delivers a complete product line which includes Generac home standby generators, ecobee Smart Thermostats and a full suite of Generac Clean Energy products. Your customers can choose their level of protection depending on their needs, whether it’s a few essential circuits, managed whole-house or complete whole house coverage. From production homes to custom homes to estates, there is a size solution for every customer’s requirements.

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Tools for Profit
To help you become a profitable program member, we’ll provide you with homeowner brochures, sales tools, free access to our learning center and sales training so you and your contractor can become experts on our energy management solutions.

Easy, No Cost 
The Generac Builder Alliance Program is a no cost program for builders. It’s easy to use and valuable, with no inventory to carry or minimum purchasing requirements. You’ll be able to increase your bottom line and your future home values with preferred builder pricing and work with any contractor you choose to install the systems.

Product Innovation Keeps You Ahead of the Competition
Generac continues to be on the front edge of innovation through ongoing development of the future home ecosystem. Integrated energy management solutions are just one example of delivering for homes of the future, whether that be through the integrated meter combo transfer switch, home standby generators, ecobee Smart Thermostats or the complete line of Generac Clean Energy solutions. This is just one example of product innovation that make a Generac generator the #1 choice among homeowners and an easier sale for you.

FREE Builder's Guide
Receive the FREE Builder's Guide today! The guide walks you through the suite of Generac energy management solutions. Download here.

Download Builders Guide

With the Builder Alliance Program, Generac is committed to giving its builders a competitive advantage, more profit and opportunity to offer customers the #1 selling brand in home standby power solutions.


Builder Tools

Adding Generac standby generators to your home designs will increase your home values and improve your bottom line. Our comprehensive builder program gives you tools to support you in the competitive home building marketplace.


Preferred Pricing
Competitive pricing will help you establish a standard price for the standby upgrade, no matter what you build.  As a Builder Alliance member, you will be given access to a single point of purchase and receive industry exclusive pricing.


Free Promotional Materials
As a program member, you will receive a starter kit with homeowner brochures, training information and additional sales tools.


Comprehensive Training
Generac’s Learning Center, in addition to factory and field training, will help you and your contractor become the experts on standby power system benefits and installation. We will teach you how to effectively position and sell the category to your customers. For access instructions, simply ask a Builder Alliance representative for more details!


Hands-on Sales and Service Support

Generac stands behind builders with a local factory sales team and a nationwide network of certified service dealers. Find a dealer near you or ask a Builder Alliance representative for more details.

Installation Support

All Generac generators come with detailed instructions and installation manuals to make it easy for the contractor to install. They are also readily accessible online. Check out more resources for the contractor.


Joining is Easy

Fill out our form below. A Generac Power Systems representative will contact you to finalize your information. You will receive a welcome kit in the mail with all the materials you need to get started.

Keeping Generac in Front of the Consumer

Generac knows it is not enough to give builders access to our products. We also support Builder Alliance members with extensive consumer advertising in national magazines, radio and tv campaigns, and continual online advertising programs.


Contact Us

Want to learn more about the Generac Builder Alliance? Contact us for more information.