Tiered loyalty program for Generac Clean Energy Installers
At Generac, our mission is to Power a Smarter World— delivering resilient, efficient, and sustainable energy solutions backed by a superior customer experience. That same commitment drives how we support the installers who bring our technology to life.
The Generac PWRpartner Program is designed to accelerate installer growth, strengthen market credibility, and reward long-term commitment to Generac clean energy solutions. Our PWRpartner network is made up of highly trusted clean energy professionals who consistently deliver exceptional homeowner experiences with Generac products.
As a PWRpartner, you don’t just install industry-leading technology—you align with a brand that’s invested in helping you grow, compete, and lead in the clean energy marketplace.
Whether it’s your 1st installation or your 100th, Generac technical reps will review your plan sets and give you feedback.
Generac field application engineers are willing and able to assist.
Get free access to a variety of resources designed to help you succeed.
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| PWRpartner Silver |
PWRpartner Gold |
PWRpartner Platinum |
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| Minimum annual PWRmicro activations* | 5 | 60 | 120 |
| Required Certifications |
PWRmicro Installation & Service |
PWRmicro Installation & Service |
PWRmicro Installation & Service |
| CSAT | 60% | 70% | 80% |
| Minimum annal HSB activations* | 0 | 0 | 5 |
| Inverter Share of Wallet | Primary Inverter Partner | Primary Inverter Partner | |
| Generac Brand Represenation | Promote Generac brands in marketing efforts | Promote Generac brands in marketing efforts | Promote Generac brands in marketing efforts |
*Company based (not branch)
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| PWRpartner Silver | PWRpartner Gold | PWRpartner Platinum | |
| Dealer locator placement | Placement on Generac.com dealer locator | Priority placement on Generac.com dealer locator | Highest priority placement on Generac.com dealer locator |
| Pricing |
Standard Pricing
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Access to discounted pricing | Access to discounted pricing |
| Technical Support Priority | Standard | Priority | Top Priority |
| New Product Access | Standard Access | Priority Access | Eligible for pre-launch field trial |
| Annual Conference | Eligible to attend Generac Annual Conference | Eligible for complimentary passes to Generac Annual Conference | Complimentary passes to Generac Annual Conference |
| On-Site Applications Engineering Support | Not Eligible | Eligible for applicatins engineering support | Dedicated applications engineering support |
| Lead generation | Standard | Priority | Top Priority |
| Product Allocation | Standard | Priority | Top Priority |
When you become part of the Generac Clean Energy team, you’re actively contributing to our mission of Powering a Smarter World. As a PWRpartner, you’ll enjoy numerous benefits, including access to these valuable resources:
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Generac.com/CEInstallerA central location for a plethora of resources and materials all designed to support you, the installer, throughout the cycle of an installation. |
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Generac 360Installer portal where you can easily access resources and additional tools such as PWRfleet, MOD, GenService, and PowerPlay CE. |
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PWRfleetDesigned with solar installers in mind, the dynamic site dashboard help you identify triaging problems and system improvements while also offering comprehensive data and insights to reduce site visits and overall O&M costs. |
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Marketing on Demand (MOD)Gain access to customizable marketing materials, co-branded ad slicks, sell sheets, direct mailers, free download materials, and more via the Generac Marketing on Demand (MOD) website. |
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GENserviceA convenient tool that allows installers to file and manage warranty claims, |
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PowerPlay CETake advantage of all the heavy lifting that Generac does with their advertising campaigns and access a pipeline of pre-qualified customer leads provided by Generac via PowerPlay CE. |